Listing desk / Description worksheet
Write the car description from facts you can show.
Need words to go with the vehicle photos? Use this Facebook Marketplace car description template to turn the stock record into an advert. Fill in the facts, name the visible wear and leave out claims you cannot check.
A description you can fill in beside the stock record.
Start with the vehicle identity, mileage and asking price. Autotrader's ad checklist includes those details and an equipment list. For a dealer advert, add the stock reference and dealership name; keep the price consistent with your current listing.
Use the box as a local draft. Replace every bracket with a verified detail, then select the finished text to copy it. Remove any line you cannot complete accurately. Nothing entered here is submitted or saved by this worksheet.
Give each claim something the buyer can inspect.
Use this editorial check before publishing. Keep the original photos and records together so the description and any video captions refer to the same vehicle.
| Description line | Check against | If it is missing |
|---|---|---|
| Vehicle and mileage | The stock record and a legible dashboard photo, with the distance unit. | Confirm the reading before entering it. |
| Fitted equipment | The actual vehicle and its equipment record. | Omit the feature until checked. |
| Recent maintenance | A dated invoice or service record for this vehicle. | Describe only the records available. |
| Visible wear | An overview photo locating the area and a close-up showing the detail. | Take a current photo before referring to it. |
Autotrader's ad-writing guide recommends describing maintenance and issues needing repair. The table is our suggested way to connect those statements to your own material.
Replace the sales phrase with the actual detail.
Instead of “fully loaded”
Write “Equipment checked on this car: [verified features].” List only what is fitted to this vehicle. Use the same feature names in any captions.
Instead of “full service history” when records are incomplete
Write “Available service records: [documents and dates]. Earlier records: [confirmed status].” Do not fill a gap with an assumption. Autotrader's US guide recommends supporting maintenance claims with records.
Instead of “immaculate” beside a photo of wear
Write “Visible wear: [location and description], shown in [photo reference].” Request another view when the existing image does not show the detail. Use the condition-video shot guide if a buyer needs real footage of that area.
Instead of an invented ownership story
Write the actual seller identity and viewing arrangement. Autotrader UK's description guidance includes the reason for sale and number of keys. Apply those writing prompts only when you know the answers; its UK listing process is separate from Facebook.
Keep the same facts in the photos, advert and video.
Compare the finished description with the current price field, photo set and any text in the video. When something changes, update each place where you used that fact. Keep a note of unresolved checks with the stock reference.
For video preparation, use the sample review checklist to compare captions with source material. The Marketplace video guide covers video use around buyer enquiries. To request a photo-based product sample, send your photos and brief.
Questions while writing the advert.
What should I write in a Facebook Marketplace car description?
Use the template to state the vehicle, mileage, price, checked equipment, available service records, known condition details and viewing arrangement. Replace each bracket with your own verified information. This is our suggested structure, not a list of Facebook's required fields.
Can I use this template for a Honda Accord?
Yes. Enter the Accord's actual year, trim, mileage and equipment. The template contains no model-specific specification; check the individual car before adding a feature. Do the same for any other model.
What if I do not have the full service history?
Name the records you can provide and state which information you have not confirmed. Avoid calling the history complete unless you can support that statement. Autotrader's US ad-writing guide recommends backing maintenance claims with records.
Should the description mention visible damage?
Describe known issues and point to a current photo showing the area. Autotrader's US guide recommends disclosing issues that may need repair. Keep any repair conclusion separate from what the photo shows.
Does this worksheet post the advert to Facebook?
No. Edit and copy the draft yourself, then review it in your listing. The worksheet has no connection to Facebook and does not submit or store the text.
Sources and scope.
Read November 3, 2026. These sources inform the writing prompts. They do not establish Facebook upload options, ranking effects or a promised sales result.
- Autotrader US: selling checklist; basic vehicle facts and equipment.
- Autotrader US: effective car advert; maintenance records, known issues and consistent prices.
- Autotrader UK: advert description; condition, keys and reason for sale; used as writing prompts.
Prepare the source photos
Need clearer source photos? Use the on-lot car photography guide before writing the advert. Spanish-language readers: cómo hacer fotos a un coche para venderlo. In French, see comment prendre en photo sa voiture pour la vendre. Selling in France? Read comment vendre une voiture sur Facebook. Selling in Spain? Read cómo vender un coche en Facebook Marketplace. Selling in Brazil? Read como vender carro no Marketplace do Facebook.